Stakeholders in the 'Santa Claus' narrative
24 December, 2019
Macy's: First department store accredited with late opening on the 24th Dec. Founded 1852
Montgomery Ward (Inventors of Rudolph): Mail order and department store retailer Est.1872 - Bankruptcy in 2000, Full liquidation in 2001. Brand continues as catalogue 'Wards'
The Coca-Cola Company: Soft drinks manufacturer incorporated in 1892.
Norman Rockwell: Seminal lightbox artist famous for portraying photo-realistic scenes of family life. 1894-1978
Hallmark: Greetings card manufacturer. Founded 1910